Cecilia Montoya
Master Esthetician / Massage Therapist
With 30 years of distinguished experience in the wellness and spa industry, Latoya brings both depth of knowledge and genuine passion to her work as a licensed Massage Therapist and Master Aesthetician.
Latoya completed her massage therapy training at Higher Knead Apprenticeship in her native New Mexico, studying therapeutic massage, Ayurvedic beauty care, herbology, aromatherapy, and lymphatic drainage. She further honed her expertise in esthiology and makeup artistry at the Aveda Institute in Minneapolis.
Currently a Master Aesthetician in New Mexico, Latoya is known for delivering exceptional, results-driven skincare experiences customized to each client. Her approach seamlessly blends relaxation with efficacy, ensuring both immediate comfort and lasting results.
Her career has been multifaceted and impressive. As an International Educator and Consultant, Regional Sales Executive, and Director of Education for a premium skincare line, she contributed to product development, aromatherapy innovation, and market analysis. She designed training materials, protocols, and spa treatment menus for high-end spas, resorts, and medical spas—initiatives that consistently drove sales growth and elevated service standards.
A sought-after educator, Latoya continues to lead workshops and provide advanced training on cutting-edge industry topics, bringing fresh insights and techniques to her clients and colleagues.